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Hazelnuts: suppliers shun Ferrero

May 22, 2026 at 10:27 AM , Der AUDITOR
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ORDU. Ferrero started to buy hazelnuts in Turkey last week. Consternation prevails over the crop estimate for Turkey presented at last week’s International Nut and Dried Fruit Council. The turn prices will take has sparked differing expectations with tough negotiations ahead.

Ferrero bid with limited success

Quality issues and price disagreements have marred Ferrero’s most recent purchasing spree, which started last week. Problem is that the confectionary giant could not get enough offers. One reason is that the quality parameters cannot be met by the market because the availability of kernels in good quality is simply too low. In addition, the price level offered by Ferrero mainly for the Giresun variety is at market level but not satisfactory for suppliers. Prices range at TRY 205-230/kg depending on size. Only around 4,500 mt ha

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